Sports
Lamar Jackson’s drive to win the battle of the famous No. 8s is racing on.Last year, Jackson challenged a trademark claim from Pro Football Hall of Fame quarterback Troy Aikman to put “EIGHT” on apparel and bags. Now, Jackson has turned to Dale Earnhardt Jr.’s pending trademark claim of a stylized No. 8 Earnhardt has used for his JR Motorsports race team.AdvertisementJackson’s attorneys filed a notice of opposition Wednesday with the U.S. Patent and Trademark Office, saying Earnhardt Jr.’s claim would conflict with the two-time NFL MVP’s “Era 8” brand — which covers a variety of bags as well as “bottoms as clothing, footwear, headwear, tops as clothing (and) undergarments.”“(Earnhardt Jr.’s) mark falsely suggests a connection with persons, living or dead, namely, Lamar Jackson, who is well known by the number 8,” the filing said.Requests for comment from Earnhardt Jr. […]
SPORTIVO
April 4, 2025