Sportovní zklamání, marketingový růst, africký projekt. Kania hodnotí sezonu Liberce

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Ostrá sezona Liberci skončila, hráči už jen trénují a kouč Radoslav Kováč očekává, že po dovolené přivítá na startu přípravy v polovině června vesměs stejný kádr jako dnes. „Mně vždy odešlo dvanáct hráčů a tvořili jsme tým znovu. Teď jsem poprvé jako trenér v klubu, kdy vím, že tady ti hráči vesměs zůstanou, což je skvělé. Když to dobře doplníme, myslím, že budeme příští rok hodně silní,“ prohlásil Radoslav Kováč po vyřazení v semifinále play off skupiny o umístění s Bohemians 1905.

Přesto je téměř jisté, že o některé opory přijde. Smlouva končí nejlepšímu střelci týmu Denisi Višinskému, který podle informací webu Sport.cz po vypršení smlouvy v Liberci posílí Plzeň stále bojující o předkolo Ligy mistrů.

„Víme, že o Víšu zájem je, ale upřímně jsem se ho ani jednou nezeptal, jestli má někde podepsáno, nebo nemá. Spíše jsem se díval na tým, jestli má pro něj pořád důležitost. Samozřejmě poslední tři zápasy jsem viděl, že to šlo trochu dolů, ale jinak měl vynikající průlomovou sezonu, hrál skvěle,“ okomentoval Kováč případ Višinského.

Poslední dvě sezony Liberce z marketingového pohledu

sezona 2023/2024 sezona 2024/2025

reálná domácí návštěvnost 2300 3499

prodané permanentky 790 (1 628 000 Kč) 1311 (2 865 000 Kč)

příjmy ze vstupenek 4 685 600 Kč 6 536 030 Kč

příjem z merchandisingu 2 498 671 Kč 3 779 388 Kč

zdroj: Substack Ondřeje Kanii

Kontrakt končí i Christianu Frýdkovi a je téměř jisté, že na severu nový nepodepíše, a otazník visí nad Lukášem Masopustem, jehož setrvání v týmu u Nisy vyhlásili jako jasnou prioritu. „Ideálně na přestup a ideálně na víceletou smlouvu,“ prohlásil liberecký majitel Ondřej Kania v dubnu na klubovém kanálu Slovan+.

„Jestli zůstane Christian Frýdek, si nejsem úplně jistý. Končí mu smlouva, takže to budeme řešit hned po sezoně. A Lukáš Masopust má smlouvu ve Slavii, takže ten se vrací. Nicméně ten zájem o něj je obrovský, ale to všechno ukáže čas a budoucnost, nemáme to v našich rukách,“ přiznal Kováč. Podle informací webu Sport.cz bude záležet především na Masopustovi, který má smlouvu ve Slavii ještě na jeden rok, ale už vloni na podzim dostal v Edenu svolení k odchodu.

„Uvidíme, kdo odejde a jak to s našimi hráči bude, jestli o ně bude nějaký zájem. Ale vedení klubu i ve spolupráci se mnou intenzivně pracuje na tom, abychom kádr dobře doplnili a abychom na některých postech zvýšili konkurenci. Ale myslím, že doplnění nebude nijak velké, maximálně tři čtyři hráči,“ naznačil Kováč.

Hvězdu ze severu jistě od nové sezony posílí dvojice talentovaných hráčů Lukáš Mašek a Vojtěch Stránský, jimž končí smlouva v Mladé Boleslavi a už v lednu se upsali Liberci. Podle informací webu Sport.cz Liberec stojí i o návrat defenzivního univerzála Filipa Prebsla, který u Nisy úspěšně hostoval dvě a půl sezony ze Slavie. Na jaře reprezentant do 21 let hostoval v polském Górniku Zabrze.

Ve hře je i doplnění týmu o africké hráče. „V naší partnerské akademii v Africe pro nás byl uspořádán turnaj, vyselektovali jsme si tam dva až tři hráče. Co jsem slyšel, vypadají velmi zajímavě. Uvidíme v přípravě, jak se chlapci ukáží,“ prozradil v minulém měsíci Kania na kanálu Slovan+.

Po vyřazení s Bohemians pak sezonu zhodnotil na sociální síti. „Výsledek je zklamáním, ale z hlediska dalšího směřování a rozvoje klubu můžeme být velmi optimističtí. Podařilo se nám navýšit příjmy klubu o desítky milionů korun, zásadně investovat do personálního zázemí a infrastruktury a během dvou přestupních období přivést řadu hráčů, kteří budou tvořit kostru našeho klubu pro mnoho dalších let. Spustili jsme projekt v Africe, který klubu bude každoročně přinášet zajímavé mladé fotbalisty. Zahájili jsme práci na projektu výstavby moderního tréninkového centra, což bude, ne-li největší, tak určitě jeden z nejzásadnějších projektů v historii klubu,“ napsal na Instagramu.

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