

Walter Clayton Jr. is lighting up the court for the Florida Gators, but he’s also stacking some serious cash off it. The senior guard, who’s dropped 1,404 points in 100 career games across Iona and Florida, has turned his hoops talent into a financial slam dunk through Name, Image, and Likeness (NIL) deals.
With a net worth estimated at $1.4 million as of April 2025, Clayton’s earnings are making waves in college basketball. “He’s a prime example of how NIL can change the game,” an X user posted, and fans are loving how this Lake Wales, FL, native is cashing in while chasing NCAA glory.
Clayton’s NIL journey kicked off big-time in 2023 when he transferred from Iona to Florida. On3 pegs his total NIL earnings at $1.4 million, with a 2025 valuation of $1.2 million-landing him in the top 10 among college hoops players.
“Walter’s marketability is off the charts,” a Gators booster tweeted, pointing to his partnerships with brands like Raising Cane’s and local Florida businesses. His social media pull-over 50,000 Instagram followers-helps, with On3 noting his $1,000 per-post rate. X fans are hyped-“$1.4M before going pro? That’s wild!” one cheered-while others marvel at his hustle.
Clayton Jr. Net Worth revealed
On the court, Clayton’s a beast-averaging 16.7 points per game in 2024-25, he earned second-team All-SEC honors and hit a clutch three to force overtime in a 94-91 win over Kentucky on January 31, 2024. That kind of flair makes him a fan favorite and a brand magnet.
“He’s got the skills and the personality,” an X user noted, tying his 1,404 career points to his growing bank account. Before NIL, Clayton’s earnings would’ve been zero-NCAA rules banned player profits until 2021-but now, he’s banking on his 6-foot-2 frame and sharpshooting to build wealth.
Clayton’s journey isn’t just about the money-he’s the first in his family to attend college, per his Florida Gators bio, and his Bartow High School roots keep him grounded. “I’m blessed to provide for my family,” he said in a 2024 interview, reflecting on how NIL cash helps his loved ones. With 100 games under his belt and a third-team All-MAAC nod from Iona, Clayton’s proving he’s worth every penny.
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