

Backlash doesn’t take a day off, especially when it involves Coach Prime and his family. Deion Sanders, despite being a living legend in sports and now the face of a powerhouse college football program, learned firsthand that even his own kids can bring the heat-especially when they’re dialed into every new trend. The drama kicked off with a simple video call, and quickly snowballed into a social media storm.
Coach Prime has been proudly showing off his newest passion project-revamping his family ranch into what can only be described as a luxury sports retreat. From top-tier athletic facilities to breathtaking upgrades that rival elite college campuses, Deion’s followers have been glued to every update. So when his son Shilo jumped on a call to question some of the choices, fans were stunned to see Sanders visibly taken aback.
Too flashy to go unnoticed
Let’s face it-when you’re rolling at the Sanders level, people are going to talk. The combination of fame, wealth, and over-the-top style invites scrutiny from all angles. But the most surprising critiques aren’t coming from strangers-they’re hitting right from within the family circle. And that’s where the conversation really caught fire online.
Shilo didn’t hold back. A full-size tennis court built on the ranch was his main issue. For him, that was a miss. For him, It’s all about pickleball now-and honestly, he’s not wrong. Pickleball is exploding across the country. Still, shading tennis as a “dead sport” ruffled a few feathers. Social media came in hot, accusing Shilo of being out of touch, even if he was half-joking.
Caught off guard in his own backyard
But what hit Coach Prime harder than any pickleball vs. tennis debate was the lack of appreciation. Even playful criticism from your own son can sting when you’ve poured your heart-and a ton of money-into building something for the family.
A lot of people couldn’t believe Shilo’s reaction-especially considering what his dad is building is nothing short of jaw-dropping. We’re talking about a private sports paradise right in the backyard. That’s not something most folks can even dream about. So when Shilo threw shade, even playfully, it didn’t just surprise fans-it caught Deion off guard too.
Coach Prime has been riding high on the joy of creating his dream ranch, a top-tier retreat stamped with his name and style. He’s been all in, emotionally and financially. So, to get pulled out of that zen moment by a casual dig from his son was a hard no form him. Even if it was all in jest, it shook the vibe just enough to spark a bigger conversation.
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