Elenco do Flamengo com a taça de campeão da Copa do Brasil (X oficial Copa do Brasil)
Com uma das maiores torcidas do Brasil, o Flamengo também se destaca no mundo digital, sendo um dos times com mais seguidores em suas redes sociais. Conforme publicado pelo Observatório do Futebol (CIES) a equipe carioca é a 15ª mais popular em ranking mundial.
Inclusive o Mengão é o primeiro time fora da Europa no Top-100, superando o Al-Nassr de Cristiano Ronaldo, 16º e o Inter Miami de Lionel Messi, 23º colocado.
O Flamengo tem o Instagram como sua plataforma de mais destaque, com 22 milhões de seguidores, seguido do X (antigo Twitter), com 14,2 milhões.
Alcance rubro-negro nas redes sociais
Ao considerar cada plataforma de forma individual, o Flamengo aparece nas seguintes posições do ranking:
- Instagram (22 milhões de seguidores) – 12º colocado;
- X (14,2 milhões) – 15º colocado;
- Facebook (13,5 milhões) – 17º colocado;
- TikTok (9,4 milhões) – 25º colocado;
- YouTube (7,4 milhões) – 8º colocado
Possibilidade de aumento das receitas do Flamengo
Apesar de um número alto de seguidores nas redes sociais, o Mengão, como diversos clubes brasileiros, pouco explora o engajamento dos torcedores nas internet.
Um exemplo está no YouTube, onde a equipe não oferece um serviço de conteúdo exclusivo pago, como o Corinthians por exemplo.
Iniciativas no mundo digital poderiam inclusive fazer o Mengão engajar ainda mais seus torcedores de fora do Rio de Janeiro, principalmente no Nordeste, Norte e Centro-oeste, onde a equipe carioca conta com as maiores torcidas.
Um exemplo está na conquista da Copa do Brasil na última temporada. Duas postagens em referência ao título no Instagram renderam mais de R$ 3 milhões de interações, muito acima da média do Flamengo nessa rede social, que é de 153 mil, como mostram dados do estudo da Sports Value sobre receitas e finanças dos clubes em 2024.
This news was originally published on this post .
About the author
FOX Broadcast Booth Relives 15-Inning ALDS Instant Classic: ‘I Wanted It to Keep Going’
What’s it like to call the longest winner-take-all game in MLB postseason history? It's a booth where nobody moves for 15 innings, nobody even dares go to the bathroom. And you never quite know when someone is going to scream "BUNT!"I caught up with FOX Sports broadcasters Adam Amin, A.J. Pierzynski and Adam Wainwright on Saturday morning after the Mariners’ 3-2 win against the Tigers in the deciding Game 5 of the American League Division Series, a 15-inning marathon that led to a missed flight, a chance encounter with a Mariners legend and some special messages for the crew. Here’s what they had to say.(Questions and answers may be edited for brevity and clarity.) Have you guys had a second to breathe or at least and think, ‘I just got to call one of the more memorable games in recent MLB history?’Amin: I […]
The death of Mark Townsend at Hillsborough: What we learned from the inquest
On September 28 last year, West Bromwich Albion fan Mark Townsend died after suffering a cardiac arrest at Sheffield Wednesday’s Hillsborough stadium.Immediately, concerns were raised about the quality of care he received in the aftermath of the incident. “I want the truth to be out,” Mark’s brother, Steve Townsend, told The Athletic last month, ahead of a two-week inquest into the circumstances surrounding the 57-year-old’s death.AdvertisementAfter hearing seven days of evidence, Senior Coroner for South Yorkshire Tanyka Rawden concluded that, though Mark’s cardiac arrest was on the balance of probabilities “unsurvivable”, a lack of ventilation and drugs for over 15 minutes following his collapse was “contributory” to his death.Rawden was critical of the decision to involve both private contractor Lambda Medical and Yorkshire Ambulance Service (YAS) in providing Mark’s care.She described “confusion” between the two agencies, while acknowledging that this “did not […]
Nečas si podmaňuje NHL! Ani jeho tři body ale Coloradu nestačily
Online magazín deníku Právo & Seznam.czCopyright © 1996–2025, Seznam.cz, a.s., Borgis, a.s., ČTK, DPA, Reuters, fotobanka Profimedia.Publikování nebo další šíření obsahu serveru Sport.cz je bez písemného souhlasu společnosti Borgis, a.s. zakázáno. RSS kanály serveru Sport.cz jsou určeny pouze pro osobní užití. Jakékoli kopírování, šíření nebo využívání obsahu RSS kanálů serveru Sport.cz bez předchozího písemného souhlasu společnosti Borgis a.s. není dovoleno. Dodavatelem obsahu serveru Sport.cz a osobou vykonávající redakční odpovědnost je společnost BORGIS a.s. Šiřitelem reklamy na serveru Sport.cz je společnost Seznam.cz, a.s., IČO 26168685.
Can Premier League’s silent decision-makers learn from Bundesliga sporting directors?
The Premier League creates noise. It provokes comment, analysis, quotes and opinions from fans, journalists, coaches and sometimes even club owners.It’s strange, then, that the quietest community within English football consists of its decision-makers — the sporting directors and transfer gurus, people whose names are well-known but whose voices are less so.AdvertisementMore curious still, that this should be the case during the game’s capitalist age. In the summer transfer window that just closed, Premier League clubs spent a combined £3.11billion ($4.bn) on new players. The market has become a source of unending fascination. And yet those who determine its direction, who are in charge of transfer strategy, rarely speak about the teams they build or defend the sporting departments they run.When a signing fails, or a club finds themselves a midfielder short in November, it is the manager or head […]
The pride of a British-born captain of a Caribbean national team: ‘We’re changing how people look at us’
This article is part of The Athletic’s series marking UK Black History Month. To view the whole collection, click here.When Brandon Comley was thousands of feet in the sky, he tried his best to laugh so that the possibility of death would not weigh heavily on his mind.In 2018, the Walsall midfielder was travelling to Montserrat, a British Overseas Territory in the Caribbean, for international duty on an island-hopper plane. It was Comley’s first time travelling to the island, having been eligible for a call-up via his grandad being more there.AdvertisementFlying to Montserrat requires connecting journeys from nearby Antigua and involves travelling on small STOL (short takeoff and landing) aircraft, providing much more of a white-knuckle ride than your typical airliner.Comley was in the middle of a proud moment, although he was not expecting his trip to be such a nerve-wracking ordeal.“It […]
Shohei Ohtani needs a ‘recalibration’ for the Los Angeles Dodgers in the NLCS
There is no overstating Shohei Ohtani’s importance to the Los Angeles Dodgers. So it was notable that they reached the National League Championship Series despite getting little offensively from the soon-to-be four-time NL MVP.Ohtani was the focus of every plan of attack for the Philadelphia Phillies, who deployed one left-handed pitcher after another in the National League Division Series. Ohtani had one hit and struck out nine times in 18 at-bats, with 16 of his 20 plate appearances coming against lefties.AdvertisementThe Dodgers, who won the series 3 games to 1, probably won’t face as many lefties in the NLCS, but manager Dave Roberts said Ohtani must adjust.“We’re not gonna win the World Series with that sort of performance,” Roberts said Saturday.The Phillies jammed Ohtani on the inner part of the plate with fastballs, making it impossible for him to extend […]
Related
FOX Broadcast Booth Relives 15-Inning ALDS Instant Classic: ‘I Wanted It to Keep Going’
What’s it like to call the longest winner-take-all game in MLB postseason history? It's a booth where nobody moves for 15 innings, nobody even dares go to the bathroom. And you never quite know when someone is going to scream "BUNT!"I caught up with FOX Sports broadcasters Adam Amin, A.J. Pierzynski and Adam Wainwright on Saturday morning after the Mariners’ 3-2 win against the Tigers in the deciding Game 5 of the American League Division Series, a 15-inning marathon that led to a missed flight, a chance encounter with a Mariners legend and some special messages for the crew. Here’s what they had to say.(Questions and answers may be edited for brevity and clarity.) Have you guys had a second to breathe or at least and think, ‘I just got to call one of the more memorable games in recent MLB history?’Amin: I […]
The death of Mark Townsend at Hillsborough: What we learned from the inquest
On September 28 last year, West Bromwich Albion fan Mark Townsend died after suffering a cardiac arrest at Sheffield Wednesday’s Hillsborough stadium.Immediately, concerns were raised about the quality of care he received in the aftermath of the incident. “I want the truth to be out,” Mark’s brother, Steve Townsend, told The Athletic last month, ahead of a two-week inquest into the circumstances surrounding the 57-year-old’s death.AdvertisementAfter hearing seven days of evidence, Senior Coroner for South Yorkshire Tanyka Rawden concluded that, though Mark’s cardiac arrest was on the balance of probabilities “unsurvivable”, a lack of ventilation and drugs for over 15 minutes following his collapse was “contributory” to his death.Rawden was critical of the decision to involve both private contractor Lambda Medical and Yorkshire Ambulance Service (YAS) in providing Mark’s care.She described “confusion” between the two agencies, while acknowledging that this “did not […]
Nečas si podmaňuje NHL! Ani jeho tři body ale Coloradu nestačily
Online magazín deníku Právo & Seznam.czCopyright © 1996–2025, Seznam.cz, a.s., Borgis, a.s., ČTK, DPA, Reuters, fotobanka Profimedia.Publikování nebo další šíření obsahu serveru Sport.cz je bez písemného souhlasu společnosti Borgis, a.s. zakázáno. RSS kanály serveru Sport.cz jsou určeny pouze pro osobní užití. Jakékoli kopírování, šíření nebo využívání obsahu RSS kanálů serveru Sport.cz bez předchozího písemného souhlasu společnosti Borgis a.s. není dovoleno. Dodavatelem obsahu serveru Sport.cz a osobou vykonávající redakční odpovědnost je společnost BORGIS a.s. Šiřitelem reklamy na serveru Sport.cz je společnost Seznam.cz, a.s., IČO 26168685.
Can Premier League’s silent decision-makers learn from Bundesliga sporting directors?
The Premier League creates noise. It provokes comment, analysis, quotes and opinions from fans, journalists, coaches and sometimes even club owners.It’s strange, then, that the quietest community within English football consists of its decision-makers — the sporting directors and transfer gurus, people whose names are well-known but whose voices are less so.AdvertisementMore curious still, that this should be the case during the game’s capitalist age. In the summer transfer window that just closed, Premier League clubs spent a combined £3.11billion ($4.bn) on new players. The market has become a source of unending fascination. And yet those who determine its direction, who are in charge of transfer strategy, rarely speak about the teams they build or defend the sporting departments they run.When a signing fails, or a club finds themselves a midfielder short in November, it is the manager or head […]
The pride of a British-born captain of a Caribbean national team: ‘We’re changing how people look at us’
This article is part of The Athletic’s series marking UK Black History Month. To view the whole collection, click here.When Brandon Comley was thousands of feet in the sky, he tried his best to laugh so that the possibility of death would not weigh heavily on his mind.In 2018, the Walsall midfielder was travelling to Montserrat, a British Overseas Territory in the Caribbean, for international duty on an island-hopper plane. It was Comley’s first time travelling to the island, having been eligible for a call-up via his grandad being more there.AdvertisementFlying to Montserrat requires connecting journeys from nearby Antigua and involves travelling on small STOL (short takeoff and landing) aircraft, providing much more of a white-knuckle ride than your typical airliner.Comley was in the middle of a proud moment, although he was not expecting his trip to be such a nerve-wracking ordeal.“It […]
Shohei Ohtani needs a ‘recalibration’ for the Los Angeles Dodgers in the NLCS
There is no overstating Shohei Ohtani’s importance to the Los Angeles Dodgers. So it was notable that they reached the National League Championship Series despite getting little offensively from the soon-to-be four-time NL MVP.Ohtani was the focus of every plan of attack for the Philadelphia Phillies, who deployed one left-handed pitcher after another in the National League Division Series. Ohtani had one hit and struck out nine times in 18 at-bats, with 16 of his 20 plate appearances coming against lefties.AdvertisementThe Dodgers, who won the series 3 games to 1, probably won’t face as many lefties in the NLCS, but manager Dave Roberts said Ohtani must adjust.“We’re not gonna win the World Series with that sort of performance,” Roberts said Saturday.The Phillies jammed Ohtani on the inner part of the plate with fastballs, making it impossible for him to extend […]
Be the first to leave a comment