

It’s not official just yet, but ESPN and theNFL are close to sealing a deal that could shift the media landscape of pro football. According to The Athletic’s Andrew Marchand, ESPN is nearing an agreement to acquire NFL Media – and with it, both NFL Network and the wildly popular NFL RedZone.
This is no overnight development. Talks between the two giants started nearly four years ago and have ebbed and flowed ever since. But over the past 18 months, the momentum has picked up fast. Marchand reports that this is the closest the sides have come to putting ink on paper, and the NFL has already told team owners a vote on the deal could happen as early as August.
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A Strategic Touchdown for Streaming?
The timing makes perfect sense. ESPN is preparing to roll out a new direct-to-consumer streaming product later this fall, part of its broader “Next Era” initiative. Landing exclusive NFL content – including live games, 24/7 coverage, and the non-stop scoring blitz of RedZone – would instantly boost the new platform’s appeal.
This move also comes just ahead of a major milestone: ESPN is set to broadcast its first Super Bowl in 2027. With NFL Network and RedZone in the fold, ESPN would be able to offer fans a comprehensive, all-in-one football experience leading up to that historic broadcast.
Disney, ESPN’s parent company, has been vocal about shifting its business toward streaming. As CNBC reported earlier this year, CEO Bob Iger has emphasized that live sports will remain the backbone of the company’s future. Snagging NFL Media would be a big step in delivering on that strategy.
NFL RedZone, in particular, is a key piece of this puzzle. Known for its commercial-free coverage and addictive “seven hours of uninterrupted football,” RedZone has built a loyal following. Bringing it under the ESPN banner could drive massive subscription numbers.
Nothing is signed – yet. But if this deal goes through, it won’t just be about who owns the content. It could reshape the way fans consume football, and who controls the conversation around America’s biggest sport.
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