El Miami Freedom Park no será solo la nueva casa del Inter Miami. Será el símbolo de una visión audaz, la de los hermanos Mas y David Beckham, que imaginaron algo más grande que un simple recinto deportivo: un lugar donde el balón se encuentre con la emoción, la música, la cultura y la vida misma. Una libertad para soñar que les ha permitido “superar todas las expectativas”. Y es que sus creadores lo entendieron al instante. No se trataba solo de fútbol, se trataba de crear comunidad, de futuro y de dejar una huella.
Así será el imponente Miami Freedom Park.
El recinto, que abrirá sus puertas a principios de 2026, funcionará también como sede de conciertos, contará con zonas comerciales, oficinas, hoteles y espacios de entrenimiento, y estará acompañado por un espectacular parque al aire libre de 23 hectáreas. Una auténtica mini ciudad con vida propia, integrada en el corazón de Miami. En cuanto a la capacidad, el nuevo estadio podrá albergar a 25,000 espectadores (5,000 más que el actual), lo que permitirá al Inter Miami proyectar un aumento de más del 30% en los ingresos por taquilla. “El desarrollo va a cambiar toda la fisionomía del vecindario, va a ser algo único”, cuenta a MARCA Víctor Oliver, vicepresidente de Ingresos y Operaciones del club.
Una grada retráctil al estilo Bernabéu
Y es que si en el Bernabéu se esconde el césped en el hipogeo blanco para no dañar el césped, en el Miami Freedom Park se pasará a la acción con una grada retráctil y una infraestructura preparada para iluminación y sonido que ayude a reducir el impacto sobre el terreno de juego y facilitar su montaje para albergar eventos con capacidad para 28.000 personas.
Beckham en su visita a las obras del Miami Freedom Park.
El estadio busca consolidarse como un espacio para conciertos y eventos de todo tipo, generando nuevas fuentes de ingresos y posicionándose como un centro de entretenimiento durante todo el año. Aunque compite Hard Rock Stadium, ubicado a solo 20 kilómetros y con mayor capacidad, el Inter Miami aspira a atraer artistas de renombre internacional. También está previsto que sea una instalación puntera en el uso de una red Wi-Fi de alta capacidad, preparada “para eventos masivos” y una tecnología avanzada con una base de Inteligencia Artificial. Además, el techo cubre todos los asientos de los estadios, con un material tan sofisticado que reducirá el impacto del calor… algo a tener muy en cuenta en Miami debido a su altas temperaturas y sofocante humedad.
Una visión para cambiar el fútbol
Freedom Park, la nueva casa de Inter… que espera la renovación de Messi
“Estanos teniendo mucha demanda, sobre todo premium”, asegura Víctor a MARCA. Aquí es donde quieren lograr un impacto significativo con respecto al resto de estadios de fútbol del mundo. Zonas premium que ofrecen características poco comunes incluso en las grandes clubes europeos, como asientos a nivel del campo y ventanales de vidrio transparente con vistas directas al túnel de los jugadores, brindando a los aficionados la experiencia más cercana posible a los verdaderos protagonistas.
Y es que la hierba… es una de la claves del nuevo proyecto del Inter Miami. El Freedom Park será uno de los primeros estadios de fútbol en tener palcos VIP situados en la banda a pie de campo, una decisión que busca acercar a los famosos al césped, como hacen en la NBA a pie de pista. “El concepto aquí es diferente, la gente quiere estar cerca, no solo quiere ver un partido de fútbol como pasa en Europa. Ahí los famosos prefieren ‘esconderse’ en los palcos VIP… y aquí es al revés, quieren que se les vea”, cuenta a MARCA.
En Estados Unidos, el VIP no es un lujo ocasional. Es un estándar aspiracional. Es parte de cómo se entiende el espectáculo. No es solo un asiento mejor: es un salón privado con diseño exclusivo, gastronomía gourmet, atención personalizada, acceso directo, tecnología de última generación y un ambiente donde todo está pensado para hacerte sentir importante, cómodo… y profundamente conectado con lo que sucede en el campo. Aquí el espectador no es un testigo, es parte del show.
Miami Freedom Park.
500.000 dólares por las Field Suits… y solo queda una
Si en Europa se va al estadio a ver el partido, en Estados Unidos, muchas veces se va al estadio a estar. A ser parte. A mostrarse. A conectar con el resto.. y que te vean. Saber que estar allí dice algo de ti. No por ostentación, sino porque representa tu manera de disfrutar. Así las cosas, la apuesta por el VIP, más del 20% de los asientos serán premium (unas 5.000 entradas), está empezando a dar sus frutos. 17 de las 18 Field Suits, los palcos a pie de campo, ya han sido vendidas, y la última disponible… el club ha decido guardársela para compromisos o visitas de estrellas internacionales. Porque si los famosos se pegan por ir al estadio, el resto de ‘mortales’ van hacer cola para apuntarse a la fiesta del fútbol.
Un retorno económico sin precedentes. Con precios que alcanzan los 500.000 dólares por temporada, el Inter Miami va a alcanzar los 8 millones solo por estos palcos VIP, que encima tienen contratos de 7 o de 10 años para asegurarse una inyección económica constante y que perdure en el tiempo. Los Lakers, por ejemplo, tienen suites que alcanzan los 5 millones al año, pero eso ahora mismo es otra liga… aunque el tiempo dirá.
Por poner un ejemplo más cercano. Real Madrid y Barça cuentan con asientos y zonas VIP en sus estadios, pero no a pie de campo. Un asiento ‘super VIP’ en el Bernabéu cuesta 250.000 euros… pero por 30 años, más un adicional de 21.000 euros anuales. Hace unos meses, los blancos vendieron 300 asientos VIP para 30 años y ganaron 70 millones, mientras que los culés vendieron 475 para 30 años por 100 millones. De ahí que quizás el futuro del fútbol pase por acercarse lo máximo psoible césped, donde los grandes de Europa podrían empezar a soñar de verdad. Tan solo tratar de imaginar cuando estarían dispuesto a pagar por un ‘field suit’ en el Bernabéu… y hagan números.
This news was originally published on this post .
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