El Chelsea contará con intérpretes de BSL (British Sign Language, Lenguaje de Señas Británico) en todos sus partidos de la Premier League y la Women´s Super League, tanto en competición doméstica como en europeas en Stamford Bridge y Kingsmeadow durante la temporada 2025/26.
El proyecto bautizado “Sign with Fingers” (Señala con los dedos), busca normalizar la lengua de signos en el fútbol, y acercar a los aficionados sordos al día a día del club. La iniciativa,fruto de la alianza con Cardbury, convierte al club londinense en pionero en materia de inclusión. Los intérpretes estarán presentes en las pantallas del estadio en todos los partidos de los equipos masculino y femenino.
“Una gran victoria para todos”
Dean Humphreys, el presidente del Chelsea Deaf Supporters Group, lo celebró como un paso decisivo: “Poder comunicarse plenamente con el club significa mucho para los aficionados sordos del Chelsea. Es una gran victoria para todos nosotros. Es fantástico contar con un servicio completo de intérpretes de lengua de signos en todos los partidos y estadios del club para la próxima temporada”.
Esta campaña nació tras un estudio de National Deaf Children’s Society (Sociedad Nacional de Niños Sordos) en 2023 relevaba que el 60% de la población británica reconoce tener dificultades para comunicarse con una persona sorda y un 27% admite no sabe cómo acercarse a alguien que es sordo. Por eso, además de los intérpretes en los estadios, el conjunto londinense ofrecerá:
- Foros de aficionados de los clubes con intérpretes de BSL
- Los temas de conversaciones favoritos en BSL a través de los medios de comunicación del día del partido y plataformas digitales del club
- Recursos de aprendizaje adicionales en Cardbury Sign with Fingers Digital Hub
Inclusión como bandera
Louise Page, responsable de asociaciones de Mondelez International y propietaria de Cadbury: “En Cadbury queremos que todas las familias y aficionados compartan y disfruten juntas momentos “Glass and a Half” en un entorno acogedor e inclusivo”. Además, el objetivo de ambos es conseguir satisfacer las necesidades de todos los aficionados.
Un paso pionero en Inglaterra que tiene un objetivo claro: derribar barreras y garantizar que todos los aficionados vivan el partido como una experiencia completa. “Estamos muy emocionados por comenzar a trabajar con los equipos masculino y femenino ‘blue’ para alcanzar nuestro objetivo común”, subrayó Louise Page.
This news was originally published on this post .
About the author
Fantasy Football: Jonathan Taylor’s third game of 2025 with 3 TDs and 9 other stats that stood out from Week 7
Each Monday, fantasy football analyst Joel Smyth will go over 10 important stats that you may have overlooked from this week. Week 7 was full of surprises. What keys to fantasy football success do you need to know that your leaguemates may have missed?29.4%Rashee Rice’s target share in his first game back since his LCL injury/suspension. His target share from his Week 12 breakout in 2023 up until his injury in 2024 sat at 26.6%. If his Game 1 is any sign, fantasy managers are going to get exactly what they hoped for.AdvertisementAdvertisementAdvertisementRice now has 8+ targets in 11 of his last 14 games played. His volume is already encouraging, but the best thing about the Chiefs Week 7 attack came in the red zone. Of Mahomes' six passing attempts inside the 10-yard line, four went to Rice, including multiple […]
Fantasy Football: Jonathan Taylor’s third game of 2025 with 3 TDs and 9 other stats that stood out from Week 7
Each Monday, fantasy football analyst Joel Smyth will go over 10 important stats that you may have overlooked from this week. Week 7 was full of surprises. What keys to fantasy football success do you need to know that your leaguemates may have missed?29.4%Rashee Rice’s target share in his first game back since his LCL injury/suspension. His target share from his Week 12 breakout in 2023 up until his injury in 2024 sat at 26.6%. If his Game 1 is any sign, fantasy managers are going to get exactly what they hoped for.AdvertisementAdvertisementAdvertisementRice now has 8+ targets in 11 of his last 14 games played. His volume is already encouraging, but the best thing about the Chiefs Week 7 attack came in the red zone. Of Mahomes' six passing attempts inside the 10-yard line, four went to Rice, including multiple […]
Texans vs. Seahawks Monday Night Football odds, predictions: Best bets, player props
“Seattle’s finest” doesn’t just refer to what’s proudly brewed in the Pacific Northwest — and what those of us in the Eastern Time zone will be needing in spades on Tuesday morning given the 10 p.m. start in this one. It could also refer to the Seahawks sitting atop the NFL in many advanced metrics, including FTN’s DVOA rankings.Seattle got clipped by Baker Mayfield and edged by the 49ers (both at home), so their 4-2 record is keeping them from the top of the standings, but the Seahawks appear to be for real when you look deeper into the numbers.AdvertisementAdvertisementAdvertisementAs for the Texans, they’re following in the footsteps of the Falcons and Bears, who came off extra-long byes last week and won as outright underdogs on MNF. Seattle is supposed to be one of the toughest places to play in […]
Texans vs. Seahawks Monday Night Football odds, predictions: Best bets, player props
“Seattle’s finest” doesn’t just refer to what’s proudly brewed in the Pacific Northwest — and what those of us in the Eastern Time zone will be needing in spades on Tuesday morning given the 10 p.m. start in this one. It could also refer to the Seahawks sitting atop the NFL in many advanced metrics, including FTN’s DVOA rankings.Seattle got clipped by Baker Mayfield and edged by the 49ers (both at home), so their 4-2 record is keeping them from the top of the standings, but the Seahawks appear to be for real when you look deeper into the numbers.AdvertisementAdvertisementAdvertisementAs for the Texans, they’re following in the footsteps of the Falcons and Bears, who came off extra-long byes last week and won as outright underdogs on MNF. Seattle is supposed to be one of the toughest places to play in […]
Na Alcaraze půjdou Češi v osvědčené sestavě. Porazit se dá každý, věří Berdych
„Chtěl jsem mít co nejsilnější tým,“ přikývl Berdych, který zvažoval povolání Dalibora Svrčiny, momentálně 90. hráče světa. „Rozhodl se ale ukončit sezonu a připravovat se na další,“ vysvětloval kapitán.Češi postoupili na vyvrcholení týmové soutěže díky historické výhře 3:2 v USA, ve čtvrtfinále je čeká ale silné Španělsko, v případě výhry by pak šli na vítěze duelu Argentina-Německo.Lehečka v Bruselu třetí titul v kariéře nezískal, porazil ho Auger-AliassimeVideo: ReutersPodle Berdycha jsou ovšem Španělé hratelní, i pokud za ně nastoupí světová jednička Carlos Alcaraz, který také v nominaci soupeřů figuruje. „Čekají ho ještě velké turnaje, kde chce hrát až do konce, takže toho bude mít asi plný brejle,“ přemítal Berdych. „Počkáme si a uvidíme, kdo na nás toho 20. listopadu ve čtvrtek dopoledne vyběhne.“Po výhře nad Američany doporučoval kapitán svým svěřencům spíš odpočívat, což ale splnil jen Lehečka, který hrál v neděli finále turnaje v Bruselu. „Program si upravil, což bylo dobré rozhodnutí,“ kvitoval Berdych, […]
Can Hearts beat the Old Firm to Premiership glory?
"We shall not be moved" rung out from the away end as Hearts beat Kilmarnock to move five points clear at the top of the Scottish Premiership.Based on the form of Derek McInnes' side, and the struggles of Celtic and Rangers - could the Jambos' fans be right? Monterosa This content is provided by Monterosa, which may be using cookies and other technologies. To show you this content, we need your permission to use cookies. You can use the buttons below to amend your preferences to enable Monterosa cookies or to allow those cookies just once. You can change your settings at any time via the Privacy Options. Unfortunately we have been unable to verify if you have consented to Monterosa cookies. To view this content you can use the button below to allow Monterosa cookies for this session only. […]
Related
Fantasy Football: Jonathan Taylor’s third game of 2025 with 3 TDs and 9 other stats that stood out from Week 7
Each Monday, fantasy football analyst Joel Smyth will go over 10 important stats that you may have overlooked from this week. Week 7 was full of surprises. What keys to fantasy football success do you need to know that your leaguemates may have missed?29.4%Rashee Rice’s target share in his first game back since his LCL injury/suspension. His target share from his Week 12 breakout in 2023 up until his injury in 2024 sat at 26.6%. If his Game 1 is any sign, fantasy managers are going to get exactly what they hoped for.AdvertisementAdvertisementAdvertisementRice now has 8+ targets in 11 of his last 14 games played. His volume is already encouraging, but the best thing about the Chiefs Week 7 attack came in the red zone. Of Mahomes' six passing attempts inside the 10-yard line, four went to Rice, including multiple […]
Fantasy Football: Jonathan Taylor’s third game of 2025 with 3 TDs and 9 other stats that stood out from Week 7
Each Monday, fantasy football analyst Joel Smyth will go over 10 important stats that you may have overlooked from this week. Week 7 was full of surprises. What keys to fantasy football success do you need to know that your leaguemates may have missed?29.4%Rashee Rice’s target share in his first game back since his LCL injury/suspension. His target share from his Week 12 breakout in 2023 up until his injury in 2024 sat at 26.6%. If his Game 1 is any sign, fantasy managers are going to get exactly what they hoped for.AdvertisementAdvertisementAdvertisementRice now has 8+ targets in 11 of his last 14 games played. His volume is already encouraging, but the best thing about the Chiefs Week 7 attack came in the red zone. Of Mahomes' six passing attempts inside the 10-yard line, four went to Rice, including multiple […]
Texans vs. Seahawks Monday Night Football odds, predictions: Best bets, player props
“Seattle’s finest” doesn’t just refer to what’s proudly brewed in the Pacific Northwest — and what those of us in the Eastern Time zone will be needing in spades on Tuesday morning given the 10 p.m. start in this one. It could also refer to the Seahawks sitting atop the NFL in many advanced metrics, including FTN’s DVOA rankings.Seattle got clipped by Baker Mayfield and edged by the 49ers (both at home), so their 4-2 record is keeping them from the top of the standings, but the Seahawks appear to be for real when you look deeper into the numbers.AdvertisementAdvertisementAdvertisementAs for the Texans, they’re following in the footsteps of the Falcons and Bears, who came off extra-long byes last week and won as outright underdogs on MNF. Seattle is supposed to be one of the toughest places to play in […]
Texans vs. Seahawks Monday Night Football odds, predictions: Best bets, player props
“Seattle’s finest” doesn’t just refer to what’s proudly brewed in the Pacific Northwest — and what those of us in the Eastern Time zone will be needing in spades on Tuesday morning given the 10 p.m. start in this one. It could also refer to the Seahawks sitting atop the NFL in many advanced metrics, including FTN’s DVOA rankings.Seattle got clipped by Baker Mayfield and edged by the 49ers (both at home), so their 4-2 record is keeping them from the top of the standings, but the Seahawks appear to be for real when you look deeper into the numbers.AdvertisementAdvertisementAdvertisementAs for the Texans, they’re following in the footsteps of the Falcons and Bears, who came off extra-long byes last week and won as outright underdogs on MNF. Seattle is supposed to be one of the toughest places to play in […]
Na Alcaraze půjdou Češi v osvědčené sestavě. Porazit se dá každý, věří Berdych
„Chtěl jsem mít co nejsilnější tým,“ přikývl Berdych, který zvažoval povolání Dalibora Svrčiny, momentálně 90. hráče světa. „Rozhodl se ale ukončit sezonu a připravovat se na další,“ vysvětloval kapitán.Češi postoupili na vyvrcholení týmové soutěže díky historické výhře 3:2 v USA, ve čtvrtfinále je čeká ale silné Španělsko, v případě výhry by pak šli na vítěze duelu Argentina-Německo.Lehečka v Bruselu třetí titul v kariéře nezískal, porazil ho Auger-AliassimeVideo: ReutersPodle Berdycha jsou ovšem Španělé hratelní, i pokud za ně nastoupí světová jednička Carlos Alcaraz, který také v nominaci soupeřů figuruje. „Čekají ho ještě velké turnaje, kde chce hrát až do konce, takže toho bude mít asi plný brejle,“ přemítal Berdych. „Počkáme si a uvidíme, kdo na nás toho 20. listopadu ve čtvrtek dopoledne vyběhne.“Po výhře nad Američany doporučoval kapitán svým svěřencům spíš odpočívat, což ale splnil jen Lehečka, který hrál v neděli finále turnaje v Bruselu. „Program si upravil, což bylo dobré rozhodnutí,“ kvitoval Berdych, […]
Can Hearts beat the Old Firm to Premiership glory?
"We shall not be moved" rung out from the away end as Hearts beat Kilmarnock to move five points clear at the top of the Scottish Premiership.Based on the form of Derek McInnes' side, and the struggles of Celtic and Rangers - could the Jambos' fans be right? Monterosa This content is provided by Monterosa, which may be using cookies and other technologies. To show you this content, we need your permission to use cookies. You can use the buttons below to amend your preferences to enable Monterosa cookies or to allow those cookies just once. You can change your settings at any time via the Privacy Options. Unfortunately we have been unable to verify if you have consented to Monterosa cookies. To view this content you can use the button below to allow Monterosa cookies for this session only. […]
Be the first to leave a comment